An Athlete's Guide to Agents, Fifth Edition

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Student athletes need to begin thinking about the agent selection process much earlier than their senior year of college. The understanding of what an agent does, why they are paid, and what should go into their selection should begin early in an athlete s life. An Athlete s Guide to Agents, Fifth Edition is designed to better prepare athletes and their families to screen, select, and work with an agent. It teaches families about the importance of sports agents and allows athletes and their families to be active participants instead of handing all power away to a sports agent upon signing an agency contract. The Fifth Edition examines: Agent services and fees; Financial management; Insurance; Endorsements; Replacing an agent; Renegotiating and holding out; NCAA regulations. This book is a must read for anybody involved in the business of sports.

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Bob Ruxin is managing director and general counsel of S/R Associates, a Concord, Massachusetts firm that invests in, manages, and consults for sports marketing and sports product manufacturing and marketing businesses, including the Bike Athletic Company for whom Ruxin serves as VP/General Counsel. He has served as a consultant to the National Collegiate Athletic Association on sports agent issues and as managing director of NCAA International from 1992 to 1998, a licensee of the NCAA formed to market NCAA television, licensing, sponsorship, and events outside the U.S. --This text refers to an out of print or unavailable edition of this title.