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Campaigns and Elections American Style 0003 Edition 29.0%OFF

Campaigns and Elections American Style 0003 Edition

  • ISBN

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    9780813344195

  • Publisher

    :  

    Westview Press

  • Subject

    :  

    Politics & Government

  • Binding

    :  

    Paperback

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3156.0

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  • Description

    Offers information on practical campaign politics. This title explains how campaign themes and strategies are set and communicated; how advanced campaign tactics are used; why mobilizing volunteers is essential; how to get the media to cover a campaign without paying forit; and, how to use focus groups, survey research and media to win elections.

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