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Corporate Creativity: The Winning Edge 18.0%OFF

Corporate Creativity: The Winning Edge

by Pradip N. Khandwalla

  • ISBN

    :  

    9780070499492

  • Publisher

    :  

    Tata Mcgraw Hill Education Private Limited

  • Subject

    :  

    Business & Management

  • Binding

    :  

    Hardcover

  • Pages

    :  

    374

  • Year

    :  

    2003

₹

875.0

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₹

717.0

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  • Description

    The book draws on global research for insights on organizational creativity. The premise of the book is that in order to thrive tomorrow, we need to create visionaries today who can see and seize opportunities and not be daunted or be petrified by the adversities. We need to better understand the nature of creativity in the workplace and learn to harness it effectively in organizations. Table of Content 1. Management Creativity and its Forms 2. The Creativity Goldmine 3. The Creative Manager 4. Techniques of Creative Problem Solving 5. Creative Encounters and Creative Teams 6. Can Organizations Be Perpetually Creative? 7. Creative Management Practices 8. Design of Organization for Sustained Creativity 9. Inciters of Organizational Creativity 10. Processes of Creative Regeneration 11. The Management of Innovation Bibliography: Select Bibliography of Books on Management Creativity Author Index Subject Index

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