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Fundamentals Of Supply Chain Management : Twelve Drivers Of Competitive Advantage First Edition
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ISBN
:
9788178294575
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Publisher
:
Response Books
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Subject
:
Business & Management
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Binding
:
Paperback
₹
995.0
₹
995.0
995.0
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Description
Fundamentals of Supply Chain Management has been designed as a comprehensive text for any course dealing with strategy and supply chains. Written in an accessible and entertaining style, Mentzer identifies twelve drivers of competitive advantage as clear strategic points managers can use in their companies.These twelve drivers are derived from extensive research from more than 400 books, articles, and papers, as well as interviews with more than fifty executives in major global companies. The roles of all of the traditional business functions?marketing, sales, logistics, information systems, finance, customer services, and management?in supply chain management are also addressed. Complete with cases and real examples from corporations around the world, this book will enable students and practising managers to more effectively understand, implement and manage supply chains successfully.Table of ContentsSupply Chain ManagementCoordinate the Traditional Business Functions Across the Company and Across the Supply ChainCollaborate with Supply Chain Partners on Noncore Competency FunctionsLook for Supply Chain SynergiesNot All Customers are Created EqualIdentify and Manage the Supply Chain Flow CyclesManaged Demand (Not Just the Forecast)Substitute Information for AssetsSystems are Templates to be Laid Over ProcessesNot All Products are Created EqualMake Yourself Easy to Do Business WithDo Not Let Tactics Overshadow StrategiesAlign Your Supply Chain Strategies and Your Reward StructuresPutting It All TogetherReferencesIndex
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