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Global Electronic Commerce
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ISBN
:
9788173713941
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Publisher
:
Universities Press
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Subject
:
Others
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Binding
:
Paperback
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Year
:
2001
₹
775.0
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573.0
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Description
Electronic commerce has spurred far-reaching changes in business, on multiple fronts, using many technologies. This book provides a deep, practical understanding of these technologies and their use in e-commerce. Unlike other books on e-commerce, it does not concentrate solely on the Internet. Instead, it suggests that the Internet is only a bridge technology, attractive because of its low cost and global reach, but unattractive because of its slow speed and poor user interface.
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