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Globalizing Responsibility: The Political Rationalities of Ethical Consumption (RGS-IBG Book Series)
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ISBN
:
9781405145589
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Publisher
:
Wiley-Blackwell
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Subject
:
Business & Management, Earth Sciences
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Binding
:
HARDCOVER
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Pages
:
248
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Year
:
2010
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8274.0
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Description
Globalizing Responsibility: The Political Rationalities of Ethical Consumption presents an innovative reinterpretation of the forces that have shaped the remarkable growth of ethical consumption. Develops a theoretically informed new approach to shape our understanding of the pragmatic nature of ethical action in consumption processesProvides empirical research on everyday consumers, social networks, and campaignsFills a gap in research on the topic with its distinctive focus on fair tradeconsumptionLocates ethical consumption within a range of social theoretical debates -on neoliberalism, governmentality, and globalisationChallenges the moralism of much of the analysis of ethical consumption, which sees it as a retreat from proper citizenly politics and an expression of individualised consumerism
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