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Got Game: How the Gamer Generation Is Reshaping Business Forever 14.0%OFF

Got Game: How the Gamer Generation Is Reshaping Business Forever

by John C. Beck and Mitchell Wade

  • ISBN

    :  

    9781578519491

  • Publisher

    :  

    Harvard Business Review Press

  • Subject

    :  

    Graphical & Digital Media Applications, Business & Management, Hobbies, Quizzes & Games

  • Binding

    :  

    HARDCOVER

  • Pages

    :  

    208

  • Year

    :  

    2004

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  • Description

    "Got Game" shows how growing up immersed in video games has profoundly shaped the attitudes and abilities of this new generation. Though little-noticed, these ninety million rising professionals, through sheer numbers, will inevitably dominate business - and are already changing the rules. While many of these changes are positive - such as more open communication and creative problem-solving - they have caused a generation gap that frustrates gamers and the boomers who manage them. "Got Game" identifies the distinct values and traits that define the gamer generation - from an increased appetite for risk to unexpected leadership skills - and reveals management techniques today's leaders can use to bridge the generation gap and unleash gamers' hidden potential.

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