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ISBN
:
9780070077171
Publisher
:
Tata Mcgraw Hill Education Private Limited
Subject
:
Business & Management
Binding
:
Paperback
Year
:
2008
₹
1045.0
₹
909.0
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Intellectual Property Rights: Unleashing the Knowledge Economy is designed to address key issues in IPR and its impact on emerging international trade. With Trade Related Intellectual Property Rights (TRIPs) as the backbone, the book provides business perspectives of IPR related issues, to enable corporations in charting their organizational trajectories for business growth. Richly illustrated with a plethora of case studies, the book unravels the complexities of the knowledge economy and explores in a very practical way the mechanisms of the patent system.
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