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Lessons in Duck Shooting
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ISBN
:
9780099492429
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Publisher
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Arrow
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Subject
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Modern & Contemporary Fiction (post C 1945)
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Binding
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PAPERBACK
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Pages
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400
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Year
:
2006
₹
399.0
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315.0
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Description
When youx2019;re a forty-something divorced mother of two, finding Mr. Right might take more than a makeover.Ally used to live, work and breathe the world of marketing: the three Ps of Packaging, Promotion, Placement, and the art of selling over-priced glamour products to overpaid glamorous women, was what she lived for; that and her husband and two children. Now in her forties, Allyx2019;s life has changed radically. She has swapped hairspray for the distinctly less glamorous field of breakfast condiments, and her husband has swapped her for a younger model, or rather, a series of younger models. Watching The Little Mermaid is probably the nearest shex2019;s come to an exciting date in years.Then Ally is invited to a seminar run by a famous American dating guru: Marina Boyd claims that applying marketing principles to the dating game is the only way to a successful love life. But surely packaging and promoting hair products and perfume (let alone marmalade) canx2019;t possibly be the same as dating and falling in love? And how on earth do you find the time for a makeover, a direct mail campaign and a branding program when your two children are raising hell at home? Ally is about to find out.
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Author Biography
Jayne Buxton is the author of Ending the Mother War (1998), and a consultant and activespokesperson in the field of work-life balance.
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