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Neuromarketing for Dummies 13.0%OFF

Neuromarketing for Dummies

by Stephen Genco, Andrew Pohlmann and Peter Steidl

  • ISBN

    :  

    9781118518588

  • Publisher

    :  

    For Dummies

  • Subject

    :  

    Business & Management

  • Binding

    :  

    Paperback

  • Year

    :  

    2013

₹

1961.0

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₹

1706.0

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  • Description

    Get the 411 on neuromarketing Neuromarketing is an up-and-coming field where researchers study consumers' cognitive responses to advertising and media.

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