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Patterns Of Entrepreneurship
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ISBN
:
9788126512829
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Publisher
:
Wiley India Pvt Ltd
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Subject
:
Encyclopaedias & Reference Works
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Binding
:
Paperback
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Pages
:
480
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Year
:
2012
₹
589.0
₹
589.0
589.0
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Description
Patterns of Entrepreneurship offers practical direction and an activist approach to starting and running your own business for students and aspiring entrepreneurs. The book is organized around a "road map" framework, which emphasizes the key tasks and milestones in the business's development, and each chapter features one or more hands-on cases that integrate business disciplines and require critical thinking. The author offers special direction for issues of technology.· The Entrepreneurial Process · Developing Ideas And Business Opportunities · Analyzing The Market, Customers, And Competition · Preparing The Winning Business Plan · Setting Up The Company · Early-Stage Financing · Growth Funding · Discovering The Value In Intellectual Property: The Competitive Edge · Preparing The Organization For Growth · Developing An E-Business Strategy · Managing Financial Operations · Buying Existing And Turnaround Businesses And Opening Franchises · Launching A High-Tech Venture · Harvesting And Exiting The Venture: Options And Alternatives
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