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ISBN
:
9781578517466
Publisher
:
Harvard Business School Press
Subject
:
Technology: General Issues, Business & Management
Binding
:
Hardcover
Pages
:
240
Year
:
2002
₹
2811.0
₹
2417.0
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View DetailsDescription
Illustrating their philosophy with real-world stories, two experienced consultants take readers from concept to practice, proving that companies can build value-added experiences around any product or service.
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