Strategic Management And Competitive Advantage: Concepts

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This text on strategic management helps students analyse cases and real business situations. The authors provide a clear decision-making framework which takes into account the question of VRIO—value, rarity, imitability, and organization. VRIO framework is the organizational foundation of the text, and which enables students to better analyse business cases and situations—the goal of the course. Each chapter has four short sections presenting specific issues in more depth: Strategy in Depth—examines the intellectual foundations that are behind the way managers think out and practice strategy today. Strategy in the Emerging Enterprise—presents examples of strategic challenges faced by new and emerging enterprises. Ethics and Strategy—delves into some of the dilemmas that managers face as they confront strategic decisions. Research Made Relevant—includes recent research related to the topics in that chapter. The new edition enables many new cases and examples which provide students an opportunity to apply the ideas they learn to business situations. A new chapter on International Strategies is added to understand international business options facing the firms. Table of Contents Part 1: The Tools of Strategic Analysis Chapter 1 What Is Strategy and the Strategic Management Process? Chapter 2 Evaluating a Firm’s External Environment Chapter 3 Evaluating a Firm’s Internal Capabilities Part 2: Business-Level Strategies Chapter 4 Cost Leadership Chapter 5 Product Differentiation Part 3: Corporate Strategies Chapter 6 Vertical Integration Chapter 7 Corporate Diversification Chapter 8 Organizing to Implement Corporate Diversification Chapter 9 Strategic AlliancesChapter 10 Mergers and Acquisitions Chapter 11 International Strategies Appendix: Analyzing Cases and Preparing for Class Discussions Glossary Illustration/Photo Credits Company Index Name Index Subject Index