
Download App
>> | LShop | >> | Book | >> | Economics, Finance, ... | >> | Business & Managemen... | >> | Textbook Of Strategi... |
ISBN
:
9781403926777
Publisher
:
MACMILLAN INDIA LIMITED
Subject
:
Business & Management
Binding
:
Paperback
Pages
:
400
Year
:
2005
₹
335.0
₹
284.0
Buy Now
Shipping charges are applicable for books below Rs. 101.0
View DetailsEstimated Shipping Time : 5-7 Business Days
View DetailsDescription
Textbook designed to explain the business strategy formations in multifarious situations, and the problems faced thereof in a very objective way. It offers a popular practitioner-oriented perspective on all the themes covered. The book has advocated for a sustainable co-existence among globalization, the natural environment and commerce. Will be useful for anyone interested in or associated with, the field of Strategic Management, Strategy Formulations, and Business Policy.
Author Biography
U C Mathur - Visiting professor, Delhi School of Economics, Maharishi Institute of Management and IMT Ghaziabad. Table of Contents Preface • Introduction • Strategic Imperatives • Firms Internal Strengths: Core Competencies • External Analysis • Sustainable Competitive Advantage • Competitive Advantage on Web Marketing • Operations Level Strategy • Corporate Level Strategy: Corporate Governance • Global Strategies • Multinational Companies' Competitive Advantage • Corporate Governance Leadership Qualities • Strategic Planning and Implementation • Structure and Culture • HR, Information and Capital Resource System and Control System • Technology and Innovation Competitive Advantage • Strategies for Small-Scale Industries • Strategic Audit • Corporate Governance • The Stakeholder Corporation • Strategies for Non-Profit Organizations • India's Political Environment • The Business Environment in the Twenty-First Century • Strategic Planning in the Twenty-First Century India • Strategic Action • Role of the CEO in Strategic Action • Implementing Strategy: Team Members • Strategies for the Twenty-First Century in India • Strategic Management Case Studies
Are you sure you want to remove the item from your Bag?
Yes
No
Added to Your Wish List
OK
Your Shopping Bag
- 3 Items
Item
Delivery
Unit Price
Quantity
Sub Total
Order Summary