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ISBN
:
9780195668841
Publisher
:
Oxford University Press
Subject
:
Language: Reference & General
Binding
:
Paperback
Pages
:
304
Year
:
2003
₹
175.0
₹
147.0
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The Oxford Handbook of Commercial Correspondence is an excellent guide to writing effective business correspondence, richly illustrated with numerous sample correspondence models for writing emails, faxes, memos, reports, and cvs. The new edition of The Oxford Handbook of Commercial Correspondence is a welcome revised and updated version of this reference guide to writing effective business correspondence. The main strengths of the revisions lie in the addition of a necessary section on the use of email, an essential mode of correspondence in today's business world, in addition to the more traditional memos, letters, and faxes, as well as the inclusion of a new glossary of helpful business vocabulary and an answer key to the comprehension exercises. The index at the end of the book has also been revised and extended. The handbook aims at providing a comprehensive guide and reference to the essential writing skills needed in the business world. It offers practical help in improving written style by explaining the language of business correspondence of all types, such as letters, faxes, emails, application letters, and cvs. It also presents effective ways of handling enquiries, payments, banking, insurance, and social correspondence. It is composed of 15 units, each containing an introduction to the topics covered and an explanation of key terms; an analysis of the objectives to aim for when writing, with lists of alternative phrases, sentences, or paragraphs that can be substituted in different situations; various example correspondence and transactions, in addition to comprehension questions focusing on content, vocabulary, and style; and finally, a summary of key information that provides an opportunity for the reader to review the material covered in each unit. Key Features E-mail correspondence Numerous annotated examples, including letters, faxes, e-mail, memos, reports, and CVs Detailed explanations of the structure and style of all kinds of business correspondence A wide range of topics, including enquiries, payments, banking, insurance, personnel appointments, and social correspondence Practical approach makes it suitable for both students and professional people. Answer key, and glossary of business terms Table of Contents Introduces letters, faxes, and emails, including a detailed presentation of the characteristic features of each and a discussion of the advantages, disadvantages, recommended writing style, and appropriate uses of emails in business correspondence. Deals with content and style in business writing, including length, order and sequence, organization, courtesy, idioms, clarity, and accuracy in writing. Present the six following types of transactions: enquiries, replies and quotations, orders, payment, complaints and adjustments, and credit. Cover the four following types of commercial organizations: banking, agents and agencies, transportation and shipping, and insurance. Deals with miscellaneous correspondence such as travel reservations, appointments, invitations, and letters used in special occasions. Presents memos and reports; and finally. Handles personal appointments, including letters of application and cvs. Each of the units is fully illustrated with various examples, provided from the main types of commercial organizations such as banks, agencies, and insurance companies. Many of the examples used are linked to one another throughout the handbook.