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The Press and Popular Culture
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ISBN
:
9780761966609
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Publisher
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Sage Publications (CA)
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Subject
:
Encyclopaedias & Reference Works
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Binding
:
Hardcover
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950.0
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Description
In this book, Martin Conboy unpicks the complex and dynamic relationship between the popular press and popular culture. Rejecting approaches to popular culture which restrict themselves to the contemporary, Conboy argues for the importance of an historical perspective in understanding the contemporary relationship between the popular and thepress. The Press and Popular Culture offers:A much-needed critical history of the popular press -from the Early Modern Period to the present dayA comparative analysis of the emergence of the popular press in the US and BritainAn approach to the role played by the popular press in the formation of popular culture which emphasizes the use of languageMoving beyond historical analysis to the present day, the book concludes with an analysis of the popular press in a globalized media environment. Drawing on a range of contemporary examples from Britain, Europe and the US, Conboy looks at the ways in which the popular press retains its appeal to local readerships by recombining aspects of its traditional rhetorical appeal.
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