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Visual Marketing: 99 Proven Ways For Small Businesses To Market With Images And Design 24.0%OFF

Visual Marketing: 99 Proven Ways For Small Businesses To Market With Images And Design

by Anita Campbell David Langton

  • ISBN

    :  

    9788126535859

  • Publisher

    :  

    Wiley India Pvt Ltd

  • Subject

    :  

    Business & Management

  • Binding

    :  

    Paperback

  • Pages

    :  

    256

399.0

24.0% OFF

303.0

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  • Description

    Whether it's on the Web, in a book, or live in-person, the most effective solutions are those that unexpectedly grab our attention. David Langton and Anita Campbell identify eye-catching and thought-provoking marketing and PR tips, ideas, and creative ""stunts."" This compendium of winning ideas will inspire small business leaders, creative professionals, and students. Award-winning visual communication designer David Langton has worked for a range of businesses from Fortune 500 leaders to small businesses. Anita Campbell, an internationally known small business expert, reaches over 2 million small business owners and stakeholders annually. Through case studies, photos, and illustrations, Visual Marketing displays creative marketing campaigns that brought attention to small businesses in unique, compelling, and unexpected ways. Key Features HUGE SMALL BUSINESS TRENDS ONLINE FOLLOWING:  Smallbiztrends.com is a popular media site that receives 200,000+ unique visitors a month, with 125,000 RRS subscribers and over 40,000+ newsletter subscribers (combined 3 newsletters). Anita will promote and feature Visual Marketing on the Small Business Trends website and their newsletters. SMALL BUSINESS TRENDS RADIO SHOW & PODCAST:  With in excess of 30,000+ downloads monthly, Small Business Trends is one of the longest-standing small business podcasts on the Web, with a continuous 5+ year history. Anita will promote Visual Marketing on her Small Business Trends radio show and podcasts. SALES THROUGH AUTHOR SPEAKING ENGAGEMENTS:  Anita is highly ranked in Google for the phrase "small business speaker." Upcoming events where Anita will speak include: BlogWorld (2000+ attendees) BizTechDay (500 attendees) Small Business Summit (500+ attendees). Past speaking engagements include: New York Times Small Business Summit roundtables for American Express OPEN (500+ attendees) COSE.org Small Business Conference(1,100 attendees), among others. SMALL BUSINESS TRENDS 50,000+ FOLLOWERS ON TWITTER:  Small Business Trends reaches over 50,000+ followers on Twitter through smallbiztrends, smallbiztrends2 and bizsugar.  Small Business Trends also reaches thousands of followers and fan through LinkedIn and Facebook. Anita will use her social media outreach to leverage marketing of Visual Marketing. ANITA IS AN ACTIVE PARTICIPANT AT NUMEROUS SMALL BUSINESS SITES: Anita is an active participant at numerous high-profile small business sites around the Web, including being an "Expert" at Business.com Answers; and the American Express OPENForum.com. She is also a by invitation contributor to the US government's small business community site at Community.Business.gov. DAVID'S MONTLY EMAIL BLAST, MAILING LIST, & WEBSITE: David has a monthly email blast through his company, Langton Cherubino Group which reaches 1,000+ names. The Langton Cherubino Group also has a mailing list of 1,750+ names. David's website, MasterpieceYourself.com, is an international success reaching 106,000+ unique visitors. SALES THRU MAREKTING AND DESIGN ORGANIATIONS:  David is a member of professional groups with speaking and promotional opportunities exist. Current and past affiliations include: AIGA, American Marketing Associations, Design Management Institute, Inc Magazine, New York Business Group on Health SHRM/NY Human Resources Managers.

  • Author Biography

    Anita Campbell is CEO and Founder of Small Business Trends (www.smallbiztrends.com), and online community reaching over 200,000 small business owners each month. It is an award-winning site, named to the Forbes "Best of the Web," and receiving recognition from the Wall Street Journal and MSNBC television, among others. For over five years she has hosted a weekly Internet radio podcast show featuring hundreds of interviews with small business owners, entrepreneurs and stakeholders important to the small business market (www.smbtrendwire.com). She also is the owner of an award-winning small business social media site, called BizSugar (www.bizsugar.com). David Langton is the co-founder of Langton Cherubino Group (www.langtoncherubino.com), a communications design firm dedicated to improving the way that businesses and their audiences interact. David is a visual communication designer, prolific blogger and author on visual design with more than 20 years experience providing conceptual directions for Fortune 500 companies. Table of Contents Much More than Just a Website: How Online Games, Cartoons, Apps, Infographics and More Can Boost Your Business Images are Everywhere in the Physical World: Signs, Banners, Giveaways, Packaging and Experiential Marketing that Inspires and Persuades The Power of Print: Modern Ways to Use Posters, Brochures, and More to Compel Your Audience

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