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ISBN
:
9780230634947
Publisher
:
MACMILLIAN INDIA LTD-NEW DELHI
Subject
:
Business & Management
Binding
:
Paperback
Pages
:
288
Year
:
2008
₹
299.0
₹
257.0
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View DetailsDescription
Inspirational stories about successful ventures abound, but here the reader will find brave entrepreneurs baring their souls about how they got hit and lived to tell the tale. The sometimes gruesome, often incredible details, will have readers shaking their heads in disbelief-and in thanks that it wasn’t them! Most business books show you how to do something right. This book dares to show what business leaders have done wrong-so you can learn from and avoid their costly mistakes. Combining humor, candid stories of personal struggles and strategies, and rock solid business sense, Do As I Say, Not As I Did is a roadmap to eventual triumph. It also is a celebration of victory in the face of adversity. Entrepreneurs and employees alike will enjoy, value, and be inspired to apply these real-life lessons. You will discover the following: The deal is never done until the last dollar is inthe bank. Success can be an entrepreneur’s biggest enemy. Intellectual property protection may be your only barrier between POVERTY and PROSPERITY. Don’t hire the resume. What to do when good partners go bad. Verbal contracts are not worth the paper they are printed on. About The Author Carol Frank, MBA, is a former CPA who was bitten by the entrepreneurial bug. Having launched five successful companies, she is an expert on what entrepreneurs need to know to achieve and maintain success as well as how to avoid and overcome adversity in business. As such, she speaks to thousands of business leaders and entrepreneurs every year.You can e-mail Carol at carol@carolfrank.com Table of contents Foreword Preface Acknowledgments Carol Frank’s Story Section One-Know the Business You’re In Section Two-Employees: A Necessary Evil? Section Three-When Good Partners Go Bad Section Four-The Corporate Culture: If It Ain’t Broke… Section Five-Entrepreneurship 101 Section Six-Tough Times Section Seven-Selling Your “Baby” Conclusion
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