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ISBN
:
9780131854611
Publisher
:
Prentice Hall
Subject
:
Business & Management, Industry & Industrial Studies
Binding
:
HARDCOVER
Pages
:
832
Year
:
2005
₹
14160.0
₹
12885.0
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For undergraduate and graduate courses in Electronic Commerce. For instructors looking for the most comprehensive, managerial, research based book on how corporate business uses e-commerce and less emphasis on technological underpinnings and development. Turban is the #1 best seller in the business school market.
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