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ISBN
:
9781259001635
Publisher
:
Tata McGraw Hill Education
Subject
:
Business & Management
Binding
:
Paperback
₹
595.0
₹
434.0
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Entrepreneurship is recognised as an indispensable driver of economic growth, productivity, and employment. This new Special Indian Edition continues to provide information on the process of formulating, planning, and implementing a new venture. The text addresses the dynamics of today’s entrepreneurial challenges and acutely balances modern theory and practice. With a single goal of injecting fresh perspectives and supplementing set standards, the book compliments students and teachers alike.
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