Job Searching with Social Media For Dummies®

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Job Searching with Social Media For Dummies enables readers to harness the power of the Internet to research and identify job opportunities, then create a winning strategy for securing a position. This title features in-depth coverage of topics such as: Creating effective online profiles and resumes to sell your strengths Maintaining your online reputation (and ensuring that employers who Google you like what they find) and understanding electronic etiquette Using the power of personal branding and building your brand online Avoiding common pitfalls, such as jumping into filling out a social media profile without a strategy Getting to know Twitter, the only real-time job board with literally thousands of jobs posted daily Using Google, Facebook, LinkedIn, ZoomInfo, and other sites to uncover opportunities in the "hidden job market" ahead of the competition About The Author Joshua Waldman (Portland, OR) is an MBA consultant and entrepreneur who teaches technology and marketing skills that help job seekers get noticed. He has been using social media to enhance his career and the careers of others since 2006, and has worked with unemployment office staff, MBA career center staff, and countless unemployed and frustrated job seekers. In 2009 Waldman founded the web site Career Enlightenment with the mission of helping job seekers to break away from outdated and ineffective job search strategies, and his site content has been featured on top career sites such as Careerealism.com, Brazen Careerist, and Media Bistro. Table of contents Introduction Part I: Preparing for Your Job Search Chapter 1: The Lowdown on Social Media for Job Hunters Chapter 2: Setting Yourself Up for a Successful Job Search Chapter 3: Reviewing the Basics of Online Networking Part II: Marketing Yourself with a Personal Brand Chapter 4: Personal Branding Chapter 5: Crafting Keywords, Value Statements, and More Chapter 6: Communicating Your Expertise Online by Blogging Chapter 7: I've Been Googled! Managing Your Online Reputation Part III: Crafting Web Résumés with LinkedIn, Video, and More Chapter 8: Updating Your Résumé for an Online Audience Chapter 9: Using LinkedIn to Put Your Best Profi le Forward Chapter 10: Producing a Compelling Video Résumé Chapter 11: Taking Advantage of Other Online Résumé Options Part IV: Using Twitter, Facebook, and Other Sites to Find a Position Chapter 12: Uncovering the Hidden Job Market with Twitter Chapter 13: Using Facebook as a Job Hunter Chapter 14: Getting Familiar with Lesser-Known Sites for Job Hunters Part V: Executing Your Proactive Social Media Job Hunt Strategies Chapter 15: Tracking Down Opportunities, Companies, and People to Target Chapter 16: It's About What I Can Do for You: Discovering a Company's Needs Chapter 17: Embracing the Informational Interview for an Insider Advantage Chapter 18: Engaging with Hiring Managers through SocialMedia Part VI: The Part of Tens Chapter 19: Ten Ways the Job Search Has Evolved in the 21st Century Chapter 20: (Almost) Ten Ways to Stay Up-to-Date with Social Media Changes Chapter 21: Ten Common Mistakes People Make When Using Social Media Sites Index