Jumping the S-Curve : How Great Companies Get on Top and Stay There

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Recently, bestselling management books have focused on providing a recipe for greatness. Others have sought to unlock the secrets of long- term success. But a detailed analysis at the intersection of the two, one that explains how some companies manage to achieve repeated peaks of business performance, has been missing--until now. Accenture's PaulNunes and Tim Breene have found that what matters is not just what you do to reach the top of one successful business--climbing your current S-curve. Equally important are the moves you must make on the way to your next business--making the jump to your future S-curve. Jumping the S-Curve reveals crucial insights for making such transitions, including: Why traditional strategic planning won't allow you to find the "big- enough" market insights that are critical to superior performance Why your top team must be refreshed before performance starts to wane Why you need much more talent than you think, especially "serious talent" that will find you worthy of their time Filled with original practical advice, Jumping the S-Curve demystifies how companies can thrive with one successful business after another, through both good times and bad.

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Paul Nunes is the Executive Director of Research and an executive research fellow in the Accenture Institute for High Performance Business. He is the coauthor the award-winning book Mass Affluence and numerous articles. Tim Breene is Accenture's former Chief Strategy and Development Officer and current head of the company's digital marketing initiative. Breeneand Nunes coauthored the Harvard Business Review article "The Chief Strategy Officer."Table of ContentsChapter 1 High Performance: The Business of Jumping S-Curves Part One: Climbing a Curve Chapter 2 A Big Enough Market Insight Chapter 3 Threshold Competence Before Scaling Chapter 4 Worthy of Serious Talent Part Two: Jumping to a New Curve Chapter 5 Hidden S-Curves Chapter 6 Edge-Centric Strategy Chapter 7 Top Teams that Change Ahead of the Curve Chapter 8 Hothouse of Talent Chapter 9 Sharp Curves Ahead