Leadership and Motivation: The fifty-fifty rule and the eight key principles of motivating others

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Good, positive motivation can create, maintain and improve the performance of any team. In Leadership and Motivation John Adair explores the nature of motivation, individual needs and how they relate to the key tasks facing leaders and mangers. He puts forward his own theory of motivation – the fifty-fifty rule – and identifies the eight key principles for motivating others. Motivation increases efficiency and productivity – and makes reaching targets more likely. Leadership and Motivation will stimulate your thoughts and ideas on how to inspire others, and offers you some practical ways to motivate yourself and others to achieve.

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John Adair is the world’s leading authority on leadership and leadership development. Over million mangers worldwide have taken part in the Action-Centred Leadership programmes he pioneered. He is the author of over 50 books, many of which are published by Kogan Page, including the leadership classic Not Bosses But Leaders. Table of Contents Introduction Part 1 - Leadership and Motivation Functional leadership: The background The theory of group personality and group needs Individual needs and motivation The needs interact Leadership functions Sharing decisions Conclusion Action-Centred Leadership : The wider ACL framework The qualities approach The situational approach Individual needs Leadership and management functions The decision-making continuum The levels of leadership The Fifty-Fifty Rule : Fifty per cent of motivation comes from within a person and 50 per cent from his or her environment, especially from the leadership encountered there Part 2 - Maslow and Herzberg Maslow’s Heirarchy of Needs : The physiological needs The safety needs The social needs The esteem needs The need for self-actualiztion The desires to know and understand The aesthetic needs Coping and expressive behaviour The Application of Maslow’s Ideas in Industry: Douglas McGregor’s theory X and theory Y The wider dissemination of Maslow’s ideas The moral issues Herzberg’s Motivation – Hygiene Theory Basic characteristics of the research project The categories Experimental results Herzberg and Maslow Critics of Herzberg’s theory Conclusion Part 3 - How to Motivate Others The Eight Principles of Motivation A Framework for Motivation : Be motivated yourself Select people who are highly motivated Treat each person as an individual Set realistic and challenging targets Remember that progress motivates Create a motivating environment Provide fair rewards Give recognition Summary: how to motivate others Parting Reflections – Towards a New Theory of Motivation