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ISBN
:
9781259028724
Publisher
:
Tata Mcgraw Hiil
Subject
:
Business & Management
Binding
:
Paperback
Pages
:
192
₹
325.0
₹
276.0
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View DetailsDescription
Write like a true business professional with clarity, accuracy, and decisiveness! Managers Guide to Business Writing has been fully revised and updated to help you hone your business writing skills to give colleagues, customers, and other stakeholders the most information in the least amount of time. Written specifically for todays busy manager, Briefcase Books feature eye-catching icons, checklists, and sidebars to guide managers step by step through everyday workplace situations.
Author Biography
Suzanne Sparks FitzGerald directs the graduate program at Rowan University and teaches graduate and undergraduate public relations and advertising. Table of Contents 1. Write for Your Readers 2. From Purpose Through Process 3. The Power of Words to Express, Not Impress 4. Structure Your Writing to Reach Your Reader 5. The Power of Visuals, White Space, and Headings 6. Writing Basics: Grammar and Style 7. How to Start and Stop 8. Writing for Social Media 9. Zero-Based Writing 10. Dealing with Tough Situations 11. Reports, Reports, Reports 12. Persuading Your Readers
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