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Sales Gurus Speak Out PB
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ISBN
:
9780230630024
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Publisher
:
MACMILLIAN INDIA LTD-NEW DELHI
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Subject
:
Business & Management
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Binding
:
Paperback
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Pages
:
208
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Year
:
2007
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299.0
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257.0
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Description
Sales is an ancient profession, yet one that is constantly changing and evolving. Approaches to excellence in sales need to shift and evolve, as well. Buyers today are savvy and have almost limitless options for buying the products and service they demand. Sales professionals need much more than drive and determination to rise above the crowd. In the book one will find 15 of the top sales trainers, coaches and consultants—experts chosen by the editors to provide essential information in a streamlined, easy-to-use format. Table of Contents Introduction · Michel Neray: Everything Starts With a Conversation · Bob Urichuck: Control the Buying Process With the ABC, 123 Sales Results System · Richard Peterson: High-Strakes Presentation Tactics for Sales Warriors · Pauline Fleming: Catch the Sales VIBE · Jan Eden: Sell Youself First: The Product or Service is the Bonus · Rick McCutcheon: Power Up Your Sales With Technology · Patrick Leroux: The Seven Qualities of Sales Champions · Mark Bernard: Telephone Prospecting · Harp Arora: The Most Important Brand You’ll Ever Sell Is Brand You · Wanda Dzierbicki: Your Power Broker’s Strategy · David Saxby: Sales and Marketing —The Integrated Approach · John Eitel: It’s not about You! · Pam Switzer: Secrets to Navigating the Complex Sale · Brian Jeffery: Conquering the (Dreaded) Price · Tim Breithaupt: Confirming the Sale
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