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ISBN
:
9780230328723
Publisher
:
Macmillan Publishers India
Subject
:
Business & Management
Binding
:
Paperback
Pages
:
448
Year
:
2010
₹
450.0
₹
378.0
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In real terms, competition no longer exists between products and firms but between supply chain architectures of firms. In other words, supply chain management has become a critical strategic weapon to outperform in the fiercely global competitive market scenario. Corporate enterprises like Dell Computers, Wal-Mart, Procter & Gamble, etc., have articulated their business models around the best practices of supply chain management. This made them capable of reaping benefits in terms of delivery of superior value to their customers than their rivals. They have truly become market leaders primarily due to their supply chain capabilities whereas followers are still at phases of functional and/or operational benefits. After having analysed available books, it was identified that most of the books do not address strategic perspectives of supply chain management holistically.Supply Chain Management: Strategy, Cases and Best Practices is a conscious and deliberate attempt to fill the gap in the present format and practices; and develop strategic orientation and best practices in the field of supply chain management.Salient features•Strategic orientation to supply chain management that explains how business models of corporate enterprises can be articulated around supply chain capabilities for growth and long- term performance.•Designing business model architectures, based on value perspectives of consumers and customers as a core philosophy of supply chain management throughout the book.•Extensive and elaborate discussions on scope of information and communication technologies for enhancing the effectiveness and efficiency of supply chain management.•A separate chapter has been dedicated to contemporary issues and emerging dimensions in the field of supply chain management such as demand chain management, green supply chain management and reverse logistics.•Six research-based case studies have been given at the end with the objective of not only finding solutions to the problems but also for the purpose of designing supply chain competency- based business models by corporate enterprises. These case studies have wide coverage of industrial sectors like FMCG, consumer durables, automobile and retail.
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