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Benchmarking Basics: Looking for a Better Way

Benchmarking Basics: Looking for a Better Way

by James G Patterson

  • ISBN

    :  

    9788176495189

  • Publisher

    :  

    Crisp Learning

  • Subject

    :  

    Business & Management

  • Binding

    :  

    Paperback

  • Pages

    :  

    96

  • Year

    :  

    2004

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  • Description

    The essence of benchmarketing is something most of us have done all of our lives - we measure, match, compare, evaluate - all to established a standard of what we believe is best. This book adds to that familiar process an element that is critical in today's business setting, the customer's expectations and requirements. You will find out about the basics of benchmarketing and the benefits it delivers. You will consider six types of benchmarketing and how to decide which is best for you. And you will learn the solutions to common benchmarketing mistakes. Quality and performance standards are raised every day- to be competitive, benchmarketing methods like these are critical.

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