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Business Forecasting (With CD) 18.0%OFF

Business Forecasting (With CD)

by Hanke John E and Wichern Dean W

  • ISBN

    :  

    9788120330467

  • Publisher

    :  

    Phi Learning

  • Subject

    :  

    Business & Management

  • Binding

    :  

    Paperback

  • Pages

    :  

    552

  • Year

    :  

    2009

425.0

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  • Description

    This eighth edition of Business Forecasting presents basic statistical techniques that are useful for preparing individual business forecasts and long-range plans. Written in a simple, straightforward style and making extensive use of practical business exam-ples, the book includes fifty-three cases that provide students with the necessary link between theoretical concepts and their real-world applications. To fully understand the concepts presented in the text, students are required to have taken an introductory course in statistics and to be comfortable using the computer to access software packages such as word processing and spreadsheets. Accompanying CD-ROM includes data files, a student version of CB Predictor, and solutions to odd-numbered exercises. New to this Edition • Additional emphasis on the most recent theoretical developments and empirical findings • Seven new cases • Incorporation of the newest version of Minitab (Minitab 14), Excel 2000, and Crystal Ball’s CB Predictor (an Excel add-in) • Reorganized material and expanded discussions Table of Contents Preface. 1. Introduction to Forecasting. 2. A Review of Basic Statistical Concepts. 3. Exploring Data Patterns and Choosing a Forecasting Technique. 4. Moving Averages and Smoothing Methods. 5. Time Series and Their Components. 6. Simple Linear Regression. 7. Multiple Regression Analysis. 8. Regression with Time Series Data. 9. The Box-Jenkins (ARIMA) Methodology. 10. Judgmental Forecasting and Forecast Adjustments. 11. Managing the Forecasting Process. Appendixes A. Derivations. B. Data for Case. C. Tables. D. Data Sets and Databases. Index.

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