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Case Study in Marketing Management 23.0%OFF

Case Study in Marketing Management

by Dr. S.L. Gupta and R. K. Suri

  • ISBN

    :  

    9788182742901

  • Publisher

    :  

    Pentagon Press

  • Subject

    :  

    Business & Management

  • Binding

    :  

    HARDCOVER

  • Pages

    :  

    400

  • Year

    :  

    2007

₹

950.0

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₹

731.0

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  • Description

    This work states that for retaining the consumer, the marketing fundamental needs to besharpened on continuous basis using case studies, role plays, simulation, and projects.

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