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Focus Groups: Theory and Practice 2 Rev ed Edition 13.0%OFF

Focus Groups: Theory and Practice 2 Rev ed Edition

by Prem N. Shamdasani, David W. Stewart and Dennis W. Rook

  • ISBN

    :  

    9780761925828

  • Publisher

    :  

    Sage Publications (CA)

  • Subject

    :  

    Encyclopaedias & Reference Works

  • Binding

    :  

    Hardcover

  • Year

    :  

    2006

₹

1100.0

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₹

957.0

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  • Description

    This new, updated edition of the widely cited classic offers a unique blend of theory and practice in a single, easy to read source. The Second Edition of Focus Groups: Theory and Practice provides a systematic treatment of the design, conduct, and interpretation of focus group discussions within the context of social science research and theory.

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