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Management Mistakes & Successes 13.0%OFF

Management Mistakes & Successes

by Robert F. Hartley

  • ISBN

    :  

    9780471333111

  • Publisher

    :  

    WILEY

  • Subject

    :  

    Business & Management

  • Binding

    :  

    Paperback

  • Pages

    :  

    342

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1275.0

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₹

1109.0

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  • Description

    This is a successful casebook that presents contrasting cases of management mistakes and successes, providing insights into the art of managerial decision-making. * It covers the importance of public image, the need for focused growth, the power of judicious imitation, and prudent crisis management. * This updated edition features new and current cases which have been added on such companies as Continental Air, Harley Davidson, IBM, Sunbeam, Planet Hollywood, and Toys "R" Us. * Contains an all new section on "Entrepreneurial Adventures."

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