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Principles and Practice of Management & Business Communication: Strictly as Per the B.Com Hons. Syllabus Requirements of the Calcutta University
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ISBN
:
9788131754306
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Publisher
:
Pearson Education India
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Subject
:
Economics, Finance, Business & Management
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Binding
:
PAPERBACK
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Pages
:
312
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Year
:
2010
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250.0
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Description
Compiled using the bestselling textbook to map exactly to the syllabus, Principles and Practice of Management & Business communication provides students with multifaceted and all-inclusive information - exactly what they need to excel in the exam. The highly readable style will allow students to become conversant with the subject easily. The text is supported by strong pedagogy and content that are ideal for new students of this rapidly changing field.Features Content presented in a simple and concise manner Clear illustrations for enhanced understanding Review questions to help with quick revision Summary at the end of each chapter In-depth discussion on topics ContentsPart 1: Principles and Practice of Management Introduction to Management Different Schools of Management Thought Planning Organizing Motivation Leadership Coordination Control Part 2: Business Communication Introduction Types of Communication Tools of Communication Drafting
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