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ISBN
:
9780070264380
Publisher
:
Tata Mcgraw Hill Education Private Limited
Subject
:
Encyclopaedias & Reference Works
Binding
:
Paperback
Pages
:
820
Year
:
2008
₹
499.0
₹
394.0
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Key Features Complete Chapter on corporate social responsibility and business ethics-This text emphasizes the critical importance of graduating student's understanding of business ethics and corporate social responsibility by providing a complete chapter on this topic. Extensive coverage of globalization-Globalization is a central theme of this text. It is integrated and illustrated throughout this book and in a separate, updated chapter of the global business environment. Additionally, the authors put major emphasis on women and minorities executives in global companies, which is unique in this market. Ecommerce, information technology,speed and continuous improvement receives heightened treatment across every chapter. Leadership emphasis-A major section on leadership including numerous examples and illustrations that help provide practical guidelines young, emerging leaders can use Indian Strategic Management Insights- Chapter feature appearing in all chapters. This feature gives strategic insights pertaining to topic discussed in the chapter,in the Indian context About The Author John Pearce The Endowed Chair in Strategic Management and entrepreneurship at Villanova University. In 2004, he was the Distinguished Visiting Professor at ITAM in Mexico City. Previously, Professor Pearce was the Eakin Endowed Chair in Strategic Management at George Mason University and a State of Virginia Eminent Scholar. He received the 1994 Fulbright U.S. Professional Award, which he served at INTAN in Malaysia. Dr. Pearce has taught at Penn State University, West Virginia University, the University of Malta as the Fulbright Senior Professor in international Management, and at the University of South Carolina where he was Director of Ph.D. Programs in Strategic Management. He received a Ph.D. degree in Business Administration and Strategic Management from the Pennsylvania State University. Amita Mital Associate Professor at the IIM, Lucknow. After completing her Masters in Business Administration, she worked in industry in various capacities for 18 years before moving to the academia. She earned her fellowship in management from the IIM, Lucknow and, subsequently started her academic career at XLRI, Jamshedpur. Her current research and teaching interest areas include Strategic Management, Management of Change and Transformation, Strategic Alliances and Strategic Service Management. Richard Robinson The Moore Fellow in Strategic Management and Entrepreneurship at the Moore School of Business, University of South Carolina. He also serves as Director of the Faber Entrepreneurship Center at USC and Assistant Director of the Center for Manufacturing and Technology in USC?s College of Engineering and Information Technology. Dr. Robinson received his Ph.D. in Business Administration from the University of Georgia. He graduated from Georgia Tech in Industrial Management. Professor Robinson has coauthored over 30 books addressing strategic management and entrepreneurship issues that students and managers use worldwide Table Of Contents PART I: OVERVIEW OF STRATEGIC MANAGEMENT Chapter 1 Strategic Management PART II: STRATEGY FORMULATION Chapter 2 Defining the Company?s Mission and Social Responsibility Chapter 3 Corporate Social Responsibility and Business Ethics Chapter 4 The External Environment Chapter 5 The Global Environment Chapter 6 Internal Analysis Chapter 7 Long-Term Objectives and Strategies Chapter 8 Strategic Analysis and Choice in Single- or Dominant-Product Businesses: Building Sustainable Competitive Advantages Chapter 9 Strategic Analysis and Choice in the Multibusiness Company: Rationalizing Diversification and Building Shareholder Value PART III: STRATEGY IMPLEMENTATION, CONTROL, AND INNOVATION Chapter 10 Implementing Strategy: Objectives, Tactics, Outsourcing, Policies, and Rewards Chapter 11 Structuring an Effective Organization Chapter 12 Organizational Leadership and Culture Chapter 13 Strategic Control, Innovation, and Entrepreneurship PART IV : CASES Guide to Strategic Management Analysis Businessweek Case Comprehensive Cases
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