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ISBN
:
9788175542488
Publisher
:
Kogan Page Limited
Subject
:
Business & Management
Binding
:
Paperback
Pages
:
284
Year
:
2005
₹
295.0
₹
295.0
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On the surface, strategic management appears to be quite straightforward: it is all about deciding some medium- to long-term goals, bringing together theresources, devising a plan and schedule, and then getting on with it. However, in the real world it isn’t quite this simple. In this thorough and accessible guide, Philip Sadler details the fundamental concepts, frameworks and ideas necessary to formulate and implement strategy. Designed to meet the needs of busy MBA students and practicing managers alike, Strategic Management will guide the reader through the most important work by academics and consultants in the field of strategy.
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