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Strategy: A Step by Step Approach to the Development and Presentation of World Class Business Strategy
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ISBN
:
9781403942883
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Publisher
:
Palgrave Macmillan
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Subject
:
Business & Management
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Binding
:
HARDCOVER
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Pages
:
320
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Year
:
2005
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8441.0
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6837.0
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Description
This book provides a step-by-step approach to all of the essential elements of strategy. It outlines a 28-step approach, with a 30+ slide strategy presentation. By following the examples in the book the reader will be able to construct a world-class strategy and to present it in an effective and thoughtful manner. The approach integrates diagnosis, design, strategic plan and implementation in one seamless flow of insight and action.
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