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Off the Wall Marketing Ideas

Off the Wall Marketing Ideas

by Nancy Michaels, Debbi J. Karpowicz and Thomas G. Stemberg

  • ISBN

    :  

    9781580622059

  • Publisher

    :  

    Adams Media Special Priced Titles

  • Subject

    :  

    Business & Management

  • Binding

    :  

    Paperback

  • Pages

    :  

    222

  • Year

    :  

    1999

₹

265.0

₹

265.0

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  • Description

    Off the Wall Marketing Ideas gives small business people the nuts and bolts of successful marketing, promotion, and publicity, in an easy, do-it-yourself, step-by-step program that makes sense. These inspiring marketing ideas come from real small business owners in a variety of industries.There is a wealth of low-cost and no-cost techniques the marketing people can implement immediately. This is not just an idea book, but an inspirational read that will really get the creative juices flowing. It's an ideal business owner handbook, packed with a treasure-trove of affordable tips.Readers will learn tips from famous names in business, including beauty maven Estee Lauder, hair replacement specialist Sy Sperling, and rent-a-car wizard Warren Avis; from florists, hair salon owners, graphic designers, insurance agents, innkeepers, lawyers, restaurateurs, therapists, writers, and more.

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