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Getting Naked: A Business Fable About Shedding The Three Fears That Sabotage Client Loyalty
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ISBN
:
9788126528295
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Publisher
:
Wiley India Pvt Ltd
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Subject
:
Business & Management
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Binding
:
Hardcover
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Pages
:
232
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Year
:
2010
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495.0
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366.0
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Description
The book is written in the same dynamic style as the previous bestsellers including The Five Dysfunctions of a Team, Lencioni illustrates the principles of inspiring client loyalty through a fascinating business fable. He explains the theory of vulnerability in depth and presents concrete steps for putting it to work in any organization. The story follows a small consulting firm, Lighthouse Partners, which often beats out big-name competitors for top clients. One such competitor buys out Lighthouse and learns important lessons about what it means to provide value to its clients.
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Author Biography
Patrick Lencioni is a New York Times best-selling business author of eight books including The Five Dysfunctions of a Team and The Three Signs of a Miserable Job. He is also president and founder of The Table Group, afirm that develops new ideas for making organizations more effective. In addition to his writing, Pat is one of America's leading keynote speakers and a sought-after consultant to CEOs and teams at various organizations including large, multinational companies, start-ups, and non-profits. He lives in the San Francisco Bay Area. Table of Contents Introduction. The Fable. Part One: Theory. Part Two: Practice. Part Three: Research. Part Four: Testimony. The Model. The Origins of Getting Naked. Naked Service Defined. Shedding the Three Fears. Broader Applications of Nakedness. Acknowledgments. About the Author.
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